Fiserv came to HU3D following a recommendation, commissioning us to deliver a Bespoke Modular Exhibition Design & Visualisation for Fiserv across two back-to-back trade shows. The first event was Hospitality Expo in Dublin, one of Ireland’s leading hospitality industry exhibitions. Shortly afterwards, the stand appeared at IFEX in Belfast.
The brief was to create an exhibition stand that showcased two distinct brands within a single space. Each brand needed its own identity and messaging while still contributing to a cohesive visitor experience. As a result, the stand balanced individual brand presence with a clean, welcoming overall environment. As part of this Bespoke Modular Exhibition Design & Visualisation for Fiserv, we developed a custom modular exhibition system designed for flexibility and long-term value. The stand was created as a reusable kit of parts, making it easy to assemble, dismantle, store and reconfigure for different exhibition spaces and event requirements.
This modular approach delivered a strong presence at both Hospitality Expo and IFEX. It also provided Fiserv with a future-proof exhibition solution that can be reused and adapted for future events. By investing in a modular system, Fiserv can maximise return on investment while maintaining a consistent and professional brand presence across multiple trade shows.
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Photography by HU3D